A Complicated Business is a Bad Business

A Complicated Business is a Bad Business

By: Bradley Binversie

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“I would rather step over a 1 foot hurdle than climb an 8 foot fence.”

I’ve heard Warren Buffet and Charlie Munger say something to this logic many times when it comes to business and investments. This is a great lesson for running a business or buying a business.

The research in Neuroscience says our brains are going to be attracted to complex and difficult things. It’s our brains’ way of constantly being distracted and therefore never having to work. However, in business we don’t get extra rewards for the complexity or difficulty of the problem.. So we must fight this urge.

In math or engineering problems, more complexity and variables make it difficult to get consistently get the correct answer. If a business requires too many complex and difficult decisions then it’s a bad business. Complex decisions have too many variables and too many question marks. This makes it feel like the stars must align absolutely perfectly for the business to be successful. Is it possible? Yes, but why would anyone want a business like that? It’s difficult, exhausting, and the probabilities of sustained success are very low. A complex business has too many 8 footers to climb.

Great businesses are easy to understand and the decision making becomes increasingly simplified. Stop climbing 8 foot fences, seek out more 1 footers.

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Wisdom and Insights from Bradley Binversie

Bradley Binversie

I am NOT an expert, but as co-founder of Exclusivia, I am so lucky that I get to learn from some of the best and brightest minds from around the world. We honestly originally built Exclusivia as a tool that I could use as well as my close friends. Little did we know that it would grow and expand so much, so even though I will most likely never be as intelligent and accomplished as the real experts sharing their insights, the team and I felt it would be worthwhile to let our other members get to know me a little bit more and see firsthand how I'm using Exclusivia to help build my own best life.

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